Esso wanted to have the ultimate prize during Canada's Centennial in 1967, so hired George Barris, the legendary customizer best known for building cars for movies and TV shows. Barris created the 67-X by extensively modifying new Oldsmobile Toronados. By purchasing gas at Esso, motorists could enter for a chance to win a 67-X. Only four 67-Xs were given out, and only three remain. The Last Best Car: The 67-X tells the stories of the original winners and the current owners of these rare cars. Dale Edward Johnson has written more than 1,000 car articles and columns for magazines, newspapers, radio and websites.